Brand & Content:

• Support the implementation of branding activities across all communication channels.

• Ensure consistency of branding, messaging and visual identity.

• Assist in executing brand awareness campaigns.

• Maintain brand guidelines and ensure compliance across the organisation.

Marketing Strategy:

• Support the planning and execution of marketing campaigns.

• Coordinate campaign schedules and marketing activities.

• Monitor campaign performance and prepare reports for review.

• Assist in maintaining the marketing calendar.

Digital Marketing:

• Manage and maintain the company website.

• Support SEO and SEM initiatives.

• Manage the company’s social media platforms, including content scheduling and publishing.

• Assist in developing email marketing campaigns and newsletters.

• Monitor website and social media performance.

Media Assets:

• Develop and maintain marketing collateral including brochures, flyers and capability statements.

• Coordinate photography and videography for corporate and promotional purposes.

• Maintain the organisation’s library of media assets.

• Prepare marketing materials for conferences, events and client presentations.

• Ensure all media assets reflect the brand.

Product Marketing:

• Support the promotion of existing and new services through marketing activities.

• Assist in preparing product launch materials.

• Develop product fact sheets and promotional material.

• Collaborate with operational teams to understand service offerings.

• Monitor competitor products and market trends.

Business Development Support:

• Support business development activities through marketing initiatives.

• Assist in preparing tender submissions and capability statements.

• Prepare marketing material for client meetings and presentations.

• Support lead generation campaigns.

• Assist in client engagement strategies.

Market Research:

• Conduct market research and competitor analysis.

• Monitor industry trends and emerging opportunities.

• Collect and summarize market insights.

• Prepare reports and recommendations for management.

Communications:

• Prepare media releases and company announcements.

• Draft newsletters and client communications.

• Support internal communication activities when required.

• Manage promotional content across all channels.

Events and Promotions:

• Coordinate attendance at conferences and industry events.

• Organise promotional activities.

• Support community engagement initiatives.

• Coordinate sponsorship opportunities.

Reporting:

Prepare regular reports including:

• Marketing campaign performance

• Website analytics

• Social media engagement

• Lead generation

• Brand awareness activities

• Business development outcomes.